Increase Your Amazon Sales with Custom A+ Brand Content
Hire an A Plus Content Designer Today!
STEP 1
Fill Out the Form Below
STEP 2
We’ll Reach Out to You
STEP 3
We’ll Send Your Design Files
STEP 4
Increased Conversion Rates
Some of Our Work
- Disposable Nitrile Gloves A+ Content – https://www.amazon.com/Superior-RDCNPF-KeepKleen-Glove-Disposable/dp/B00BHMBEBO/
- Extra Long Shoe Horn A Plus Content – https://www.amazon.com/Extra-Long-Metal-Shoe-Horn/dp/B01NB05TWH/
- Extra Sticky Lint Rollers A Plus Content – https://www.amazon.com/Extra-Sticky-Lint-Rollers-Clothes/dp/B07NBHN3LK/
- Wool Dryer Balls A+ Brand Content – https://www.amazon.com/Smart-Sheep-Premium-Reusable-Softener/dp/B00GA9P5P0/
- Double Ditto Family Game A Plus Brand Content- https://www.amazon.com/Inspiration-Play-Double-Ditto-Family/dp/B00UA7O1GW/
- Sweater & Cashmere Comb Combo Enhanced Brand Content – https://www.amazon.com/Comfy-Clothiers-Sweater-Shaver-Cashmere/dp/B01MZZSJX9/
- Reflective Running Vest Kit EBC – https://www.amazon.com/Reflective-Running-Cycling-Including-Scotchlite/dp/B00BKXVRN0/
For more examples are available by request.
What is Conversion Rate? And Why Should I Improve It on Amazon?
Conversion rate is the ratio determined by the number of people that visit your product page AND buy versus the number of people that visit and DON’T buy. If you had a brick & mortar store with a physical location, your conversion rate would be the number of transactions that were placed divided by the number of people that walked through the door. If 100 people walked in and 30 bought, your conversion rate was 30%. Simple, eh? Well… it’s extra important on Amazon because Amazon’s algorithm looks at each products’ Conversion Rate and compares it with the other products in the search results. If yours is higher, you’re more likely going to rank above them. We all know that most people don’t look past the first 5 products or so in the search results. So this is critical! Let say you have a product sold at $10 and make an average of $1,000 per day on one single product (100 transactions). And let’s say you know that your conversion rate is 20%. This would mean that you probably get roughly 500 people that visit your product page each day (because 100 transactions is 20% of 500 visits). A+ Content is known for increasing conversion rates by AT LEAST 15%. Let’s say you increased your conversion rate by that much… which would be 35%. That would mean your average daily sales would be 175 transactions/day instead of 100. That’d be $750 more in revenue per day (a 75% increase). This is an example of WHY you need Amazon A+ Brand Content TODAY!
Hire an A Plus Brand Content Expert
After being an Amazon Seller for many years, Amazon began releasing new features for sellers and rolling them out to most 3rd party sellers. As the marketplace becomes more crowded, the harder it becomes to make your products stand out. We’ve realized not every seller on Amazon has talent and skill when it comes to graphic design and good, strong copywriting that actually sells. So we decided to make it easy for sellers to get A Plus Content for their products on Amazon…
Originally, we operated from a different name – Aycock Designs. By the time we found our website on the first page of Google, our business model had changed and we became more of an internet marketing company than a graphic design company. We’ve seen products increase conversion rates anywhere from 5% to 30% on Amazon simply by adding effective A+ Brand Content.
It’s no secret visual content tends to grab shoppers’ attention more than bland, unformatted product descriptions. Amazon A+ Content is the perfect way for brands to get a leg up on their competition and make their products ultimately sell more units.
No More Guessing, We’ll Show You What to Do Based on Experience
Since we’re compromised of advertising experts, graphic designers, successful Amazon Consultants, and top-rated copywriters, we know exactly what the specs, policies, and dimensions every image and word must adhere to in order to keep your product safe on Amazon while still taking advantage of Amazon’s popular platform.
Your Customers Questions Answered Before They Ask
Even though Amazon has a Question & Answer section and reviews sections on each product detail page, sellers’ control over these factors is dwindling. With counterfeiters on the rise, Amazon has buckled down on review and Q&A flexibility. While you can reply to these people who reach out publicly, Amazon hasn’t given us as sellers opportunities to put questions we know people will ask before they ask them. That’s why we leverage A+ Content Design to ensure we address the most likely objections and questions so shoppers don’t have to ask. They’ll be presented with the answers in a format that’s easy to comprehend and quick to digest.
The Evolution of A+ Brand Content Design
At the time we first created our first Enhanced Brand Content, Amazon just allowed you to use one image. Since then, Amazon has made many changes to make it easier for sellers to add their designs and text. Our team stays up-to-date on each element so we can make sure to stay within Amazon’s EBC guidelines. As of mid-2019, Amazon changed the name of Enhanced Brand Content to A+ Content or A Plus Brand Content.
It’s Free to Publish A Plus Brand Content
In case you were wondering, currently, it’s completely free to publish A+ Brand Content. We expect Amazon to eventually charge brands for this feature. As it stands, EBC takes the place of your product’s description. We advise our clients to have a product description in both the main product description area on the Edit Product Details section of Seller Central as well as the Product Description section of the A+ Content. Remember, you are always at the mercy of Amazon and they can choose to remove any content at any time as they wish for any reason (or no reason even, too!).
How Much Does Amazon A+ Content Cost?
Sharpen Marketing charges $350 per product design. This covers info-graphics, resizing of images, arranging a design that fits Amazon’s requirements while also strategically placing elements in an order that comes down to an exact science to help you sell more products and the words that will help sell your products. Quantity discounts may be available if you have more than 6 SKUs that need A+ designs.
