As a small business owner, you likely wear many hats, from CEO to marketer to accountant. With so many responsibilities, it’s easy to get overwhelmed and let some things slide. However, one area you can’t afford to neglect is marketing optimization. What...
A landing page can make or break the success of your online business. In this blog post, we’ll explore the FRICTION framework, a powerful tool to optimize your landing page for better conversion rates. Let’s dive in! Form Length Forms are a critical...
As a small business owner, you understand the importance of having a strong online presence. Your website is your digital storefront and a powerful marketing tool to attract and retain customers. However, getting website traffic can be a challenge, especially when you...
Split testing is an essential component of CRO (Conversion Rate Optimization). It helps you determine what works and what doesn’t when it comes to driving traffic to your website. Split testing can be used to test different website designs, headlines, calls to...
Heat map software has become an increasingly popular tool for small businesses looking to enhance website performance and gain deeper insights into customer behavior. By visually representing how users interact with a website, heat maps can provide valuable insights...
Convert Better, Be More Profitable As a small business owner, you are constantly striving to grow and expand your business. One way to achieve this goal is through conversion optimization. In this blog post, we’ll discuss what conversion optimization is, the...
Are you tired of struggling to get results from your marketing efforts? At Sharpen Marketing, we offer conversion optimization services that take the guesswork out of the equation. Our experts will work with you to improve your website conversion rates, increase revenue, and enhance customer experience. Let us help you get the most out of your marketing budget.
