A/B testing is a marketing technique to compare two versions of a web page or marketing campaign to determine which one performs better. By showing one version to a randomly selected group of users and the other version to another randomly selected group, small...
A/B Testing for Small Business Beginners: A Simple Guide to Optimizing Your Website At Sharpen Marketing, we understand the importance of testing and optimizing website elements in order to increase conversion rate and drive sales. A/B testing is one of the most...
Conversion Rate 101: Strategies for Small Business Success Conversion rate optimization (CRO) is vital to any small business’s digital marketing strategy. After all, what’s the point of driving traffic to your website if it needs to convert into paying...
What is a Retainer Marketing Service? A retainer marketing service is a type of marketing service that is provided to a client on a consistent, ongoing basis. It is typically paid for through a retainer fee, which is a recurring payment made by the client to the...
Conversion rate optimization (CRO) is the technique of improving the rate at which visitors to a website convert into customers. It is a critical part of any business’s marketing strategy, as it can significantly impact revenue. CRO can be achieved through a...
Which is better? Billboards or Social Media? In this article, we’ll talk specifically about how billboards compared to Facebook Advertising. Targeting & Audiences with Billboards & Social Media Billboards: You’re limited to targeting the people...
Are you tired of struggling to get results from your marketing efforts? At Sharpen Marketing, we offer conversion optimization services that take the guesswork out of the equation. Our experts will work with you to improve your website conversion rates, increase revenue, and enhance customer experience. Let us help you get the most out of your marketing budget.
