Conversion rate optimization (CRO) is the technique of improving the rate at which visitors to a website convert into customers. It is a critical part of any business’s marketing strategy, as it can significantly impact revenue. CRO can be achieved through a...
Which is better? Billboards or Social Media? In this article, we’ll talk specifically about how billboards compared to Facebook Advertising. Targeting & Audiences with Billboards & Social Media Billboards: You’re limited to targeting the people...
You can consider many factors when deciding what to test on your website. If you’re wondering what to A/B test on your website, here are a few tips to help you prioritize: Identify your business goals: The first step in prioritizing what to test is to identify...
CRO (Conversion Rate Optimization) and UX design (User Experience Design) are two related but distinct fields that focus on improving the effectiveness of websites and online experiences. CRO On the other hand, CRO is a data-driven optimization process that focuses on...
Who knew we’d be discussing robot-related topics as every-day topics in business? Chatbots have gained enormous popularity in the 2000’s and will continue to do so. Local businesses are sometimes limited to what online tools they can use because...
If you run an established local business, you’ve probably experienced customers (or even people that haven’t even visited your local business) leaving an occasional bad review on your business’s Facebook Page. It’s alarming and kind of hurts...
Are you tired of struggling to get results from your marketing efforts? At Sharpen Marketing, we offer conversion optimization services that take the guesswork out of the equation. Our experts will work with you to improve your website conversion rates, increase revenue, and enhance customer experience. Let us help you get the most out of your marketing budget.
