How to Increase Conversion Rate

How to Increase Conversion Rate

Conversion Rate 101: Strategies for Small Business Success Conversion rate optimization (CRO) is vital to any small business’s digital marketing strategy. After all, what’s the point of driving traffic to your website if it needs to convert into paying...
7 Highly-Effective Conversion Optimization Hacks

7 Highly-Effective Conversion Optimization Hacks

Conversion rate optimization (CRO) is the technique of improving the rate at which visitors to a website convert into customers. It is a critical part of any business’s marketing strategy, as it can significantly impact revenue. CRO can be achieved through a...
How to Prioritize What to Test on Your Website

How to Prioritize What to Test on Your Website

You can consider many factors when deciding what to test on your website. If you’re wondering what to A/B test on your website, here are a few tips to help you prioritize: Identify your business goals: The first step in prioritizing what to test is to identify...
CRO vs UX Design: What’s the Difference?

CRO vs UX Design: What’s the Difference?

CRO (Conversion Rate Optimization) and UX design (User Experience Design) are two related but distinct fields that focus on improving the effectiveness of websites and online experiences. CRO On the other hand, CRO is a data-driven optimization process that focuses on...